Cercle des Bains

About

Project:

 

Brand: CDB
Client: Cercle des Bains
Year: 2024
Industry: Night life, Events
Location: Geneva

Deliverables:

 

Visual Identity
Website
Illustrations 
Visual Content 

We developed a series of mascots and flyers to give the brand a playful, recognizable character and energize its communication.

The mascots, designed with bold lines, expressive features, and a touch of humor, became the central element of the identity. They embody the spirit of the brand: approachable, creative, and dynamic.

For the flyers, we combined these mascots with strong typography, vibrant gradients, and clean layouts to ensure maximum impact. More than simple communication tools, they act as brand ambassadors, carrying the playful energy of Lak Studio across events, promotions, and digital campaigns.